Built for RV dealership sales teams

The CRM that works for your sales team — not the other way around.

Finally, a CRM that works for you — not the other way around. AI and automation handle the busywork, so your team can manage hundreds of customers and still spend their time where it counts: selling.

★★★★★ 4.9/5 from sales managers AI assistant built in Outlook & SMS · multi-location
dealerpulse.com/overview
Good morning, Marcus
Today on the lot
3 new leads
6
Units · this month
12
Tasks today
4m
Avg reply
DO
New lead
Derek Olsen
RV Trader · 2024 Montana 3941FB
Start working →
Pipeline
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QualifyGreetQuoteSoldDeliver
Why DealerPulse

Everything your team needs to close — in one calm, fast workspace.

We built DealerPulse alongside real salespeople on real lots. Every feature removes a step, not adds one.

New · AI

Know any customer in five seconds.

Every contact card opens with an AI summary of exactly where the customer stands — what they're looking at, what's been said, and the right next move. No scrolling through history before you pick up the phone.

  • Auto-written from calls, texts, emails & notes
  • Always current — refreshes as the deal moves
  • Suggests the next best step to keep things moving
AI customer summary
TR
Tom & Patty Rogers
Quote · 2024 Montana 3941FB
AI summary

Tom and Patty toured the Montana 3941FB twice and have a quote out at $124,900. Financing is the holdup — they asked about 15% down. Warm, ready to move. Next: send payment options and offer a Saturday delivery walk-through.

AI that works the leads that go quiet

The follow-ups every other dealership lets die, our AI keeps working — for you. When a lead goes cold, the assistant nurtures it in your name, at the right time, and hands it straight back the moment the customer replies. Dead leads turn back into deals while you sleep.

A pipeline that updates itself

Tired of telling the CRM where you are in every deal? DealerPulse watches the actions you already take — work a deal, log a call, get a reply, set a delivery date — and moves the customer through the flow for you, firing the right follow-ups at each step. The board is always up to date, because it works with you.

An AI assistant in every rep's corner

Open any customer and the AI tells you exactly where they stand and the best next move. Draft an email or text in one tap — friendly, formal, or "like me," trained on the rep's own voice — or just ask it out loud to find a customer and set a reminder, hands-free on the lot.

See real buyer intent in your inventory

Your live inventory feeds in on its own — with the buyer signals other CRMs can't show you: how many people are viewing each unit, which units are actually generating leads, and an instant price-drop alert that surfaces every customer who wanted that exact RV.

Your whole team, one chat

Built-in messaging keeps the floor in sync without another app. Share a customer or unit in one tap, and a sound and on-screen alert mean nobody misses a message — so the deal that needs three people gets all three, fast.

Every morning, already mapped out

Each rep starts the day with a personal "here's your day" recap, and managers get a live store snapshot — units sold, pipeline, response times, even who's on your website right now. Post a team announcement (confetti included) when you hit a win.

Results

Dealers see the difference in the first 30 days.

3×
faster speed-to-lead with auto-escalation
41%
more follow-ups completed per rep
<10m
average first response, lot-wide
+18%
lift in closed units, quarter over quarter
Speed-to-lead

Never let a fresh lead sit.

The moment a lead lands from RV Trader, RVT, or your website, DealerPulse routes it to the right rep and prompts them to start working — then escalates on its own if it sits.

  • Per-location lead routing from one ADF inbox per store
  • Escalation ladder you control — 10, 20, 45 minutes, your call
  • First call, text, or note claims the lead — no extra steps
PN
New lead
Priya Nair
RVT.com · just now
Acknowledge
Claim & work
Nudged the rep, then the manager — until it's worked
AI follow-up

Write the perfect message in one tap.

Pick a tone — friendly, funny, formal — or "like me," trained on the rep's own sent mail. Send from the rep's real Outlook address, every reply threaded back automatically.

  • Tone presets and a personalized "like me" voice
  • Two-way SMS and email from each rep's own account
  • Lot assistant turns a quick voice note into a scheduled reminder
AI compose — write in your own voice
Regenerate as
Friendly Funny Formal ★ Like me
Tom, real good seeing y'all today. That Montana is a sharp unit — I think it'd fit what you're after. I'll get you the best number I can. Call me anytime, I mean it.
AI Assist

The next best move, on every follow-up.

Open a follow-up and the AI already knows what to do — it reads the customer's real signals and tells the rep the single best next step and the channel most likely to land. One tap to act on it.

  • A concrete suggestion, not a generic reminder
  • Picks the channel showing life — a reply over a dead text
  • Sticks to the task until it's done
AI Assist next-step suggestion on a follow-up
📞
Call John
Jun 18, 9:00 AM
💡

AI Assist: Call John with the financing details and payment breakdown he asked for — he's expecting it and ready to move forward tomorrow.

📞 Call
Customer experience

Give every customer a page of their own.

Each buyer gets a private, branded page that tracks their journey from first look to delivery day — then breaks into a celebration the moment their RV is sold. It's the kind of premium touch that makes your dealership unforgettable.

  • A live progress pipeline in plain, friendly language
  • "Congratulations on your new RV!" with their unit on delivery
  • Drop the link into any text or email in one tap
The personalized customer page
Tom & Patty's RV
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🎉
Congratulations on your new RV!
2024 Montana 3941FB · Delivery Sat 10:00 AM
From the sales floor

“Finally, my salespeople feel like they have a CRM that works for them — an assistant in their corner — instead of feeding information into a system all day and getting nothing back.”

DH
Derrick Hollis
Sales Manager, Lakeside Auto & RV
See it on your lot

Ready to make your CRM work for you?

Book a 20-minute walkthrough with your own inventory and lead sources. No rip-and-replace — we connect to what you already use.

Book a demo Log in to your account